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Posts Tagged ‘Product Launch’

Bathing in the Fire of Feedback: Testing Customer Offers & Market Assumptions

By Luke Kim | March 11, 2025
Bathing in the Fire of Feedback

The Fire of Feedback destroys what doesn’t work and ignites what does. But unvarnished feedback is hard to take. The truth is not always convenient. Business builders must test our customer offers and market assumptions. It’s like being a phoenix in creative destruction. Every rebirth is a business iteration or pivot. Recently, I consulted a…

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