Business Growth & Strategy
Navigating the Changing AI Go-To-Market Landscape: A Conversation Instructor Mahak Sharma
This spring, Mahak Sharma, Head of Platform Partnerships at Gemini, will be teaching a course titled AI Go-To-Market: The New Rules of Engagement, designed to guide AI founders, product managers, marketing professionals, and business leaders through the complexities of launching their products in a rapidly evolving landscape of AI applications. Previously, she lectured at SCET…
Read MoreBathing in the Fire of Feedback: Testing Customer Offers & Market Assumptions
The Fire of Feedback destroys what doesn’t work and ignites what does. But unvarnished feedback is hard to take. The truth is not always convenient. Business builders must test our customer offers and market assumptions. It’s like being a phoenix in creative destruction. Every rebirth is a business iteration or pivot. Recently, I consulted a…
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